JOIN OUR GROWING NETWORK: TOP 5 REASONS TO BECOME A PRO PLASTER PARTNER
Pro Plaster is the only Australian manufacturer that specialises solely in the production of high-quality compounds for the plastering industry.
We are the only company that tests, develops and manufactures plastering compounds in Australia, for Australian conditions.
Pro Plaster has grown steadily over the last 30 years, driven by the vision of our founder and Managing Director Perry Richardson—to give plasterers more variety and choice, and to get the job done with the right products at the right price.
Now we want to grow that vision and are looking for partners to join our distribution network.
We have company stores based in Queensland, as well as a national network of independent distributors. But we believe the opportunity is there for people who are looking to run their own business, and that are interested in putting in the time and the effort to be successful.
Pro Plaster is offering a great and exciting opportunity for you to become a partner of a very well trusted and recognised brand.
Here are 5 reasons you might want to consider joining our network.
1. Start trading from day one
Going into business for yourself as a Pro Plaster partner means you won’t be starting from square one.
Once the franchise is selected and location locked in you will have access to a turn-key business which means you are ready to start trading on day one.
You will be stocked with fast moving inventory that is in demand in your locations. This inventory comes with a warranty and is backed by Pro Plaster.
You will be able to purchase high quality products directly from the manufacturer, products which are manufactured in Australia at our facility located in Capalaba, Brisbane.
You’ll be starting your business secure in the knowledge that your supply chain is an Australian manufacturer. You’ll also enjoy direct contact with the people who own and run the business. You won’t be joining a corporate goliath where you are unable to engage with key decision-makers.
If you are looking for a change in career and want to own your own business, this is the opportunity for you.
Being a partner offers a great work life balance and does not require many resources to run it. It just needs exceptional service to complement the quality products.
2. Capitalise on an opportunity our competitors are overlooking
Your market competitors will be company owned stores of the three big manufacturers, all of which are headquartered overseas.
They are French giant Saint-Gobain (formerly CSR Ltd), German-owned Knauf (formerly USG Boral), and Siniat with the parent company Etex based in Belgium.
These companies like to transact with big builders and tier-one contractors and not with smaller customers. While these manufacturers have distributors to get their products to market, increasingly they are focussed on warehouse distribution and bulk deliveries.
This has left a gap in the market for Pro Plaster where, as a partner, your customer base can include DIY mums and dads, small and medium contractors, as well as small to medium builders.
These customers are looking for suppliers that offer them the full range of plastering products and accessories at the right price.
Most of all, these small customers are wanting to build a relationship with a supplier they can trust.
This offers a golden opportunity for a committed business owner with good customer service skills to build these important relationships, and secure repeat business.
It is very hard to start up an independent business from scratch.
A partnership opportunity with Pro Plaster can dramatically reduce the chance of failure because the business model is already tested and proven to be successful.
Pro Plaster already have four company owned trade stores and you will be replicating that model.
The building industry goes through five- to seven-year cycles and is very well supported and influenced by federal and local government initiatives.
Demand for future housing in Brisbane is remarkably high and we have recommended locations for the partners that are in hotspots of Brisbane's major housing growth corridors.
There are many options for your customers channel to market. They are through commercial alterations and additions.
Housing and DIY operating across all these markets will make your business sales revenue very robust and not dependent on one channel.
4. Enjoy strong brand recognition and marketing support
The credibility of the Pro Plaster brand has grown against the ‘big brands’ since we entered the market more than 30 years ago.
One of our greatest brand promises ‘personalised service for plasterers, by plasterers’ is that we can talk plaster, and we pride ourselves on delivering value for the subcontractor. Our ambition is to become the preferred supplier of choice in compounds and accessories for the sub-contractor.
All our frontline employees, the store managers and partners come from the trade and can provide advice and add value to the end user.
We have a strong association to with the AWCI (Association of Walls and Ceilings Industries) with our Founder and Managing Director, Perry Richardson being the AWCI President for Australia and New Zealand, giving us technical authority and expertise in the market.
You will be joining a network that has a proven strategy and marketing plans. You will enjoy the benefits of ‘always on’ advertising with highly sophisticated, dynamic online campaigns and e-mail distribution. This means that we can scale up rapidly to include new territories as we welcome new partners.
We also have traditional advertising with major industry magazines and an industry-exclusive sponsorship with Adam Reynolds, the 2024 Brisbane Broncos captain.
For the opening of your store, we will help you with flyers, e-mail marketing, social media marketing, and a BBQ demo on the day to attract customers in your area and set you up for a flying start.
5. Diversified products and sales training
Pro Plaster is the only locally based manufacturer of plastering compounds, and we are also the largest supplier of plastering tools in Australia.
This creates an alternative, highly profitable revenue stream for you. It also gives you an ongoing, constant stream of potential compound customers. If they're buying their tools, they will certainly be in the market for compounds.
The opportunity is there for you to build relationships and repeat business. But you won’t be doing it alone. We will provide access to training on how to sell the compounds, as well as how to sell the tools.
Joining our partner network means you are part of a brand with a solid reputation in the plastering industry.
We’re eager to partner with the right people who share the Pro Plaster vision—to give plasterers more variety and choice, and to get the job done with the right products at the right price.
If you would like to learn more about this opportunity, please visit us online and fill out an expression of interest: https://campaigns.proplaster.com.au/franchisees